Stonyfield Organic adds probiotic yogurt shots
January 17, 2020
Stonyfield Organic, Londonderry, N.H., launched Stonyfield Organic Daily Probiotics, probiotic yogurt drink shots available in an easy-to-drink format. According to the company, the shots are designed to support both immune and digestive health.
"Our new Daily Probiotics are a delicious snack that also provide billions of live active cultures in a portable, on-the-go format," said Sophie Schmitt, brand director for Stonyfield Organic. "We understand that consumers are looking for snacking options that serve multiple purposes at once, and our Daily Probiotics do just that — offering both excellent taste and quality ingredients, as well as probiotics to support immune and digestive health in one convenient bottle."
Stonyfield Organic said Daily Probiotics are available in Blueberry Pomegranate and Strawberry Acai flavors. The shots are made with real fruit and organic low-fat milk and contain only 60 calories. Stonyfield's latest innovation comes as the increasing consumer interest in preventive daily healthcare continues to fuel demand for convenient products made with probiotics, with the global probiotics market predicted to reach nearly $80 billion by 2025.
"Beyond the standard cultures that are required, you may be surprised to learn that many yogurts actually do not contain the probiotic cultures that help support your immune system health," said Maya Feller, RD. "Studies have shown that eating yogurt rich in probiotics can help foster the beneficial gut bacteria that support an improved immune system by possibly increasing white blood cell counts, so it's important to look for yogurts that include these specific strains."
According to Stonyfield Organic, Daily Probiotics are organic, Non-GMO Project Verified and gluten-free. The shots are available in the yogurt aisle of retailers nationwide in a 3.1-ounce, six-pack format. They have a suggested retail price of $4.49.