Becca Kerr Fairlife CEO | Fairlife Celebrates Opening of $650M Webster Processing Plant, Largest Dairy Facility in Northeast U.S.

Fairlife CEO Becca Kerr joined New York Governor Kathy Hochul and local officials on Thursday, August 20, 2026, for a ceremonial ribbon-cutting to mark the soft opening of the company’s new $650 million milk processing plant in Webster, Monroe County. Representing one of the largest capital investments in the history of The Coca-Cola Company, the 745,000-square-foot facility is the largest single industrial development in Monroe County history and the largest dairy production plant in the northeastern United States.
Hiring at the plant has advanced ahead of initial projections, with Kerr announcing that Fairlife has already created approximately 380 full-time jobs in the region—surpassing the original 250-job target tied to state performance incentives and internal build-out forecasts. The facility is slated to operate continuous 24/7 shifts with all three core processing lines running during the second half of the year, manufacturing high-protein, lactose-free ultra-filtered milk, Core Power protein shakes, and Nutrition Plan meal replacement beverages.

Aug. 21, 2026







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