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Genetics: The quiet workhorse of beef sustainability
Sustainability means stewardship of land, cattle, families and rural communities. That holistic view matters because the public debate often reduces “sustainability” to environmental metrics alone. Beef producers know better, according to Matthew Cleveland, Ph.D., senior director of Global Bovine Sustainability at ABS Global. Animal health and welfare, worker safety, food safety and environmental performance must work in sync for true sustainability. Roughly a billion people
Dec 10, 2025


Beef-on-Dairy Calves Reshape the Industry: Purina Report
An estimated 12-15% or more of the annual fed beef harvest in the U.S. is now made up of beef-on-dairy calves. To highlight this ever-evolving segment of the U.S. cattle industry, Purina Animal Nutrition, in collaboration with industry partners, has published the Second Edition of its “Beef-on-Dairy Industry Report.” In terms of sheer numbers, the beef-cross calf market share may be nearing maturity, according to Patrick Linnell, Director of Market Research for CattleFax. In
Dec 9, 2025


Passion and vision fuel the future for Holstein Association USA’s 2025 Distinguished Young Breeder
He grew up in town but enjoyed farm life at his grandparents’ dairy. When his uncles, Tom and Rick Simon of Farnear Holsteins in Farley, Iowa, consented, Tim Rauen would show up in the barn to feed calves and scrape manure. “That gave me the accessibility to meet the Holstein cow,” Rauen explains. When his cousins showed cattle at the county and state fairs, he would tag along, and when international guests toured the farm, he would follow and listen to the pedigrees, cow fam
Dec 9, 2025
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